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You are here: > Environment-based Learning > Global Perspectives on the Environment > FOSTERING SUSTAINABLE BEHAVIOR, An Introduction to Community-Based Social Marketing. |
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FOSTERING SUSTAINABLE BEHAVIOR, An Introduction to Community-Based Social Marketing.
ITEM #: EE-8025
PRICE: $14.95
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| Resource Description
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| FOSTERING SUSTAINABLE BEHAVIOR, An Introduction to Community-Based Social Marketing. Mohr, Smith. Changing life-styles to create a sustainable future requires sweeping changes in public behavior. How does an individual or group implement effective voluntary measures that help conserve valuable resources? Authors provide proven strategies for implementing and evaluating such programs. A useful guidebook for educators and others interested in fostering sustainable behavior. #EE-8025.
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